BergDavis Public Affairs specializes in public affairs and public relations. We call it strategic communications. Why? We specialize in targeted community, government and media relations campaigns designed to assist companies with reputation management, crisis communications, campaign management, government relations and other public affairs needs that require thoughtful strategy and persuasive communication.
Our communications strategies have been put to use by companies in a variety of industries including telecommunications, health care, retail, consumer products, hotels and resorts, residential and commercial development and biotechnology.
Our services include: |
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Campaign Management - Issues Campaigns
Politics. Campaign management is a tough game where only the smartest and strongest survive. Convincing the public to cast its vote in favor of a ballot measure takes strategic planning, innovative communication and just plain hard work. BergDavis Public Affairs has proven expertise in winning campaigns by achieving a wide range of endorsements, editorial support from media outlets and creating persuasive direct mail. We work with the top pollsters, mail houses and graphic designers to round out our team so we can deliver winning results on election day. |
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Community Relations
Goodwill. When you've got it the world is your oyster. When you don't, it can be rough sailing. Whether you want to build a new office, expand your current production facilities, place a large public art piece or gain passage of legislation, the key to success lies in forging alliances and partnerships with the people who matter most. BergDavis specializes in creating and managing community relations campaigns that educate and motivate people, no matter who the target audience is. We look for the business, community, and neighborhood leaders relevant to your project and make the introductions. |
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Crisis Communications
Bad news. No one likes to receive it. Companies try to avoid delivering it. But sometimes you have no choice. What you can choose is how to manage the crisis. No matter what the issue, controlling the message is always the answer. How do you want your company to appear? Bumbling? Sympathetic? How about responsible and in control? That's where BergDavis comes in.
We work to help you defuse the issue. And while not every crisis can be smoothly navigated, BergDavis’s expertise in crisis communications ensures that clients maneuver as successfully as possible through today's complicated media minefield. We offer our clients an extensive array of services including media training, media relations and neighborhood outreach and internet monitoring. |
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Issues Management
Public Opinion. We believe it should always be on your side, especially in an era when public sentiment can turn on a dime and be transmitted around the world via text message. BergDavis believes in knowing what the public thinks ahead of time and works with some of the most trusted public research firms in the country to ask the right questions in advance. We can’t make projects risk-free, but we can and do help our clients understand what messages and issues make a difference. |
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Government Relations
Navigation. It is the art of knowing where to go. When it comes to government relations it pays to know the difference between the city council and the planning commission. Fortunately we do. We've spent years in the San Francisco Bay Area and in Washington DC, working with elected representatives, agency officials and journalists. As a result we can map out smart strategies for our clients as they navigate various government bodies and bureaucracies. We pride ourselves on having good relationships that allow for open communication when it matters most. |
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Reputation Management
Confidence. Companies rely on it in order to survive. Whether it comes from Wall Street or Main Street, confidence in a company's ability and reputation are key to success. At BergDavis we take your reputation seriously and believe everyone else should as well. We specialize in targeted, strategic communications services that can help establish, enhance, protect or restore your company's reputation in spite of, or because of, external factors.
In an age where websites go up overnight and e-mail travels around the world in seconds, the threat to a company's reputation can be immediate and the impact lasting. BergDavis gets ahead of this curve to help prevent and manage attacks on a clients' reputation. We provide research, media training, media relations, community relations, government relations and host of other services to advocate on your behalf.
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Media Relations
Publicity. Getting the word out can be tricky. BergDavis has a staff of seasoned professionals who know how to pitch the media and get your story placed. We have years of experience writing news releases, assembling media kits, providing media training and responding to requests for interviews. We’ll make sure when the time comes your issue gets the attention it deserves. |
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